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The Basics: Newsletter 101

The Basics: Newsletter 101

If you had a penny for every time you read or heard that having an email list is incredibly important when you are a blogger or business owner, I'm sure you would be wealthy and on an amazing vacation right now.  But let's take a step back and start from the beginning.  You should have a solid understanding of what email marketing is and the different terms that relate to newsletters.  Letโ€™s get down to vocab.  Newsletter Lingo.  Modal, Opt-In, exit-intent...what does it all mean?  Iโ€™m going to discuss this in detail, so if youโ€™ve ever been confused on newsletter terms, keep reading.  Hey, even if you arenโ€™t confused, read on anyway because you may learn something new!

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